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Field Expert: Marketing(Consumer Behavior, Service Marketing, Supply Chain Management)
University & Year: University of Malaya, Malaysia, 2007
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Link On Research Gate :  https://www.researchgate.net
Link On Google Scholar: https://scholar.google.com
Other Link (Blog/Facebook): https://support.org.orcid


Profile

ACADEMIC QUALIFIFATION

PROFESSIONAL MEMBERSHIP

1. Ordinary Member, Malaysian Institute of Marketing (MIM) (2014-2016)

Research & Consultations

1. Examining the Antecedents and Consequences of Tourist Satisfaction: An Empirical Study of Langkawi Island, Malaysia.

Publication

A) BOOKS

1. The Causal Relationships Among Destination Image, Tourist Satisfaction, and Destination Loyalty: Empirical Evidence from Langkawi Island Visitors

2. Tourists’ Satisfaction with a Destination: An Investigation on Visitors to Langkawi Island

3. The Moderating Effects of Patient Satisfaction on the Relationship between Perceptions of Service Quality and Behavioural Intentions

4. Linking Service Quality, Patients’ Satisfaction and Behavioral Intentions: An investigation on Private Healthcare in Malaysia

5. First-time and Repeat Visitors to Langkawi Island, Malaysia

6. The Role of Gender on the Decision Making Styles of Generation Y Muslim Consumers in Malaysia

7. The Effects of Destination Image on Trip Behavior: Evidences from Langkawi Island, Malaysia.  

8. Tourist Expectations, Perceived Quality and Destination Image: Effects on Perceived Value and Satisfaction of Tourists Visiting Langkawi Island, Malaysia.

9. The Causal Relationships among Destination Image, Tourist Satisfaction, and Destination Loyalty: Empirical Evidence from Langkawi Island Visitors.

10. Perceptions of Service Quality and Behavioral Intentions: A Mediation Effect of Patient Satisfaction in the Private Health Care in Malaysia.

11.Service Quality and Customer Satisfaction: An Investigation at Keretapi Tanah Melayu Berhad – Cement Cargo Service.

12. Exploring Students’ Complaints Behaviour and Defection for Telecommunication Industry in Malaysia.

13. Entrepreneurial Career Intentions among Malay University Students in Malaysia.

14. The Association between Service Quality, Patients’ Satisfaction and Behavioural Intentions: An investigation on Private Healthcare in Malaysia,

15. Service Quality and Its Relation to Satisfaction and Loyalty in the Logistics Industry.

16. The Mediating Role of Customer Satısfactıon on the Servıce Quality-Loyalty Relatıonshıps.

17. Determinants of Entrepreneurial Career Intentions: An Investigation on Undergraduate University Students at UiTM Perak

18. Health Care Qualıty Perceptıons and Patıents’ Satısfactıon: An Investıgatıon on Prıvate Hospıtals ın A Developıng Country

B)PROCEEDING PAPER

2008

Nor Khasimah Aliman and Md Nor Othman (2008). An Approach of Assessing Product Attributes Importance Influences on Brand Purchase Behaviour of Processed Food Products in Malaysia.Seminar Kontemporari, UiTM Perak, January, 1-15.

2007

1.Nor Khasimah Aliman and Md Nor Othman (2007). Processed Food Brand Preferences Among Malaysian Consumers. Proceedings of the 7th Asian Academy of Management Conference, 2 (2), ed. T. Ramayah, Mohamed Sulaiman, HasnahHarun, Ruhani Ali, AizzatMohd. Nasurdin, Nabsiah Abdul Wahid and Intan Osman, University Sains Malaysia, May, 455-466. ISBN: 978-983-2932-04-8.

2.Nor Khasimah Aliman and Md Nor Othman (2007). Using Demographics and Product Attributes Importance to Discriminate Between Local and Foreign Brand Purchasers.Proceedings of the International Conference on Retailing and Marketing, Universiti Teknologi Mara, Vol. 1, May, 166-182.

3.Nor Khasimah Aliman and Md Nor Othman (2007). The Importance of Product Attributes in Purchasing Local and Foreign Brands: A Study on Fast Moving Consumer Goods.Proceedings of the Asia Pacific Marketing Conference, UNIMAS, Sarawak, December, 27-33.ISBN: 978-983-9257-78-6.

4.Nor Khasimah Aliman and Md Nor Othman (2007). The Interaction Between Product Attributes Importance, Brand Familiarity and Ethnocentrism on Brand Purchase Decisions: A Logistic Regression Approach.Proceedings of the 3rd. UNITEN International Business Management Conference, Malacca, December, 1-22. ISSN:1553-5827.

5.Nor Khasimah Aliman and Md Nor Othman (2007). Purchasing of Local and Foreign Brands: What Product Attributes Matter?.Proceedings of the 13th Asia Pacific Management Conference (APMC), Melbourne, Australia, December, 400-411

2006
1.Nor Khasimah Aliman and Md Nor Othman (2006). Purchasing of Local and Foreign Brands: An Empirical Study of Processed Food Buying Behaviour in Malaysia. Graduate Symposium, Institute of Post Graduate Studies, June, University of Malaya, Kuala Lumpur, p. 101.

2005

1.Nor Khasimah Aliman and Md Nor Othman (2005). Brand Selection Decisions for the Purchase of Processed Food Products: A Cross-Cultural Study of Malaysian Consumers.UMFBA Asian Business Conference Proceedings, 1 (1), April, Faculty of Business and Accountancy, University Malaya, Kuala Lumpur, 475-483. ISBN: 983-2085-71-3.

2.Kamarul Zaman Ahmad, Nor Khasimah Aliman, Nurul Shanaz Ahmad Mahdzan, Maria Azlina Kamaruddin, Chow Yee Peng and Tusha Nandita (2005). The IT Industry – The Quest for Emotional Stability in An Insane World. UMFBA Asian Business Conference Proceedings, 1 (1), April, Faculty of Business and Accountancy, University Malaya, Kuala Lumpur, 140-153. ISBN: 983-2085-71-3.

3.Nor Khasimah Aliman and Md Nor Othman (2005). Factors Influencing Brand Choice of Processed Food Products: A Logistic Regression Analysis.Proceedings of the 6th Asian Academy of Management Conference, 1 (2), ed. T. Ramayah, Mohamed Sulaiman, HasnahHarun, Ruhani Ali, AizzatMohd. Nasurdin, Nabsiah Abdul Wahid and Intan Osman, University Sains Malaysia and Perak State Government, December, 179-187. ISBN:983-2932-02-5.

C) JOURNAL

2004

Kamarul Zaman Ahmad, Nor Khasimah Aliman, Nurul Shanaz Ahmad Mahdzan, Maria Azlina Kamaruddin, Chow Yee Peng and Tusha Nandita (2004). Emotional Stability and Perception of Job Security in the Services Sector in Malaysia. Malaysian Management  Journal, 8 (2), Universiti Utara Malaysia, 45-58. ISSN: 0128-6226. Non-Scopus/ISI

1995

Nor Khasimah Aliman (1995). Interview as A Selection Method. Jurnal Akademik (Minda). ITM Cawangan Perak, Julai, 69-75.

1992

Nor Khasimah Aliman (1992). Wang: Satu Pengenalan dan Implikasinya Ke Atas Inflasi di Malaysia. Jurnal Akademik (Akademeia). ITM Cawangan Terengganu, Bil. 2., Jilid 2, Julai-Disember, 1-17.

D) MANUAL

Nor Khasimah et al. (1990). Ekonomi Mikro, Manual Pendidikan Jarak Jauh, Institut Teknologi MARA.

Supervision

1. DBA, Alfian - The effects of Service Mix on Sales Performance: An Investigation on Petrol Stations in Malaysia

2. DBA, Rohida Shafie - The Mediating Role of Emotional Attachment on the Relationship between Image, Perceived Quality and Students’ Loyalty

3. DBA, Muhammad Yusri Salleh @ Yusof - Intention to Repurchase Islamic Pawn Broking Services: An Investigation on the Role of Religiosity as a Moderator.

4. DBA, Zulkernian Hashim - The Drivers to Supplier-Contractor Collaboration and Its Consequences: A Moderating Role of Trust

5. Master (EMBA), Nurul Fazilah Esa and Nor Zettiaiza Yahaya - Declining of Students’ Intake: A Case Study of UniKL MIMET, Lumut, Perak

6. Master (EMBA), Nurul Wahida Hood, Rosela Mohammad Saari and Anas Aswat Yahya - Complaints Towards Taylor’s Hotel Management Sdn. Bhd.

7. Master (EMBA), Hellina Ahmad Kamil, Norhayani Buyong and Farah Wahida Hassan - The Effects of Marketing Mix on Sales of Rock Melon: A Case Study of Perak Agro Sdn Bhd

8. Master (EMBA), Azatul Kamarul Ariffin Hassan, Norazeni Ahmad Kamaruzaman and Noor Zura Wati Ahmad - The Effects of Marketing Mix on Sales of Rock Melon: A Case Study of Perak Agro Sdn Bhd

9. Master (EMBA), Nor Azamimah Osman, Rozita Ramli, SheryShakira Abd Hamid and Yuslina Sahadan - Strategies to Improve Normal Transaction Performance in Trade Loan Section

10. Master (EMBA), Mohd Zul Faisal Mohamed Zin, Kzuzaifah Azreen Zan and Mohd Syahrul Azmi Esha - The Achievement of Azam Kerja Programme in Eradicating Poverty

11. Investigating the Determinants of MARA Perak Vacant Premises

Others

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